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Showing posts from September, 2021

20 Simple Ways To Boost Your Website Traffic

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Ask any marketer what they want for their website and they’ll likely tell you more traffic and more leads. Because you need more traffic in order to gain leads, we’re going to focus here on how you can use content marketing to increase web traffic. So how do you actually do it? There are lots of strategies out there for increasing web traffic, and we suggest you test out many of them. Some strategies work better than others depending on audience, brand niche, area of expertise, or competition in your space. It’s up to you to know your brand and what aligns best with your content strategy. We’ve compiled a list of 25 proven strategies to increase web traffic. Let’s take a look! 20 Ways to Increase Your Website Traffic Facebook and Twitter Remarketing We know that social media is a great marketing tool for both B2C and B2B brands. You can take your social media ROI a step further by installing a tracking pixel on your website to set up remarketing audiences. You can do it for both ...

The Data Driven Guide to Customer Advocacy

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One of the biggest challenges in marketing today is increasing retention and lifetime value of existing customers. By optimizing this value, brands have the opportunity to improve business performance. The key to successfully enhancing this value is through a Voice of the Customer (VoC) program. Developing a customer advocacy approach includes many facets, including data, measurement and research. Let’s explore what customer advocacy is, why it matters and the role of data, measurement and research in building a successful program. Quick Takeaways: Brands need to relentlessly pursue customer satisfaction and delight. The impact of customer advocacy isn’t always tangible. You need good, reliable metrics. Understanding customer behavior will help you provide them with a better experience, resulting in more effective brand advocacy. What is Customer Advocacy? Customer advocacy involves a focus on customer service wherein companies focus on tangible outcomes. This initiati...

20 Virtual Assistant Services You Can Offer: Start a Home VA Business

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Work at Home Mom Revolution - Work at Home Jobs for Moms A virtual assistant home business is flexible: you determine your hours and your income. But what types of services can you offer as a virtual assistant? And what types of equipment do you need to get started? First, you’ll need a quiet work space with desk, dependable Internet, a laptop (which most people already have) with […] The post 20 Virtual Assistant Services You Can Offer: Start a Home VA Business appeared first on Work at Home Mom Revolution .                   Related Stories Grow Your Own Profitable Virtual Assistant Home Business! Work from Home as a Real Estate Virtual Assistant: New Opportunity! Work at Home Administrative Assistant Job with Ultimate Bundles &p=184718&layout=marquee&li=2899115&p=a35eca678b82befb7cda54c1fbbea1cf_3541" rel="nofollow"> &p=184718&layout=marquee&li=2899115&p=a35eca678b82befb7cda54c1fbbea1cf_3541" border="0" st...

6 Kinds of Action Words Your Content Marketing Needs

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If your brand is earning tons of web traffic but seems lean on conversions, you might need more action words in your content marketing. Action words turn consumers from simple readers of your content into engaged potential customers. So how do you start using them? If you’re publishing content, you probably already are, but maybe not optimally. We’ve put together a handy guide that covers: How you can use action words strategically What to consider when choosing action words. 6 kinds of action words you should include in your content (with examples) Let’s get started! Quick Takeaways You can use action words in content marketing by using active voice and placing action words strategically. Showing value and evoking emotion are two ways to use action words most effectively. Action words should be compelling, but not difficult. There are different kinds of action words you can use to motivate different types of action. How to Use Action Words in Your Content Be...

A Complete Guide to Social Media-Based Lead Generation

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Can you name anyone other than your grandparents who aren’t on social media? Maybe you can think of one or two, but they’re the outliers in 2021. Also, even if they aren’t on Facebook or Instagram, chances are they still use YouTube and LinkedIn for the occasional video and connection. Social media has completely changed the way businesses connect with each other throughout the past decade. What makes things even more confusing is the different genres and niche’s each platform fulfills. You can create a detailed campaign for your Facebook page and switch over to Twitter and realize most of your content is too long for their character limit. Image Source Creating content for lead generation is a science itself, pair that with the intricacies of social media and you’re looking at an intimidating project. It doesn’t have to be that way! Lead generation directly affects revenue by becoming a constant source of loyal, passionate customers. However, traditional outbound lead generation...

How to Identify the Right Digital Marketing Channels for Your Business

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Chances are, not every digital marketing channel available to you will benefit your business. It all depends on your marketing goals, target audience, resources, budget, industry, and competition. Some decisions are more obvious than others for most B2B businesses – like having a responsive, active website and a social media presence. Others are more like electives in school. You may have to test them to see how they work with your business model. If you find success, great. If not, you can adjust your strategies accordingly. To help you decide which channels to drop and which to add to your marketing plan this year, we’ve created a guide. Walk through each step to determine which channels will move the needle forward for your business in 2021 and beyond. Quick Takeaways: Before choosing digital marketing channels for your business, you must understand your primary objectives, audience, competitors, and budget. Different channels will give you different results. Your goals sho...